Today, my group and I came together to discuss each of our research from the past week. One of my group members, Isa, found information on the target audiences for our genre of romantic science fiction. She was explaining that it was difficult trying to find one specific target audience for the genre, so instead she researched the audiences of each romantic sci-fi film that reflected our ideas and general theme. For example, in her blog, she mentioned that the intended target audiences for films, like “The One I Love” and “Never Let Me Go,” were middle class women from ages 18 to 30 years olds. Thus, we decided to use this information to finalize the characteristics for our target audience of our short film.
Our Target Audience:
- Middle Class Women
- Age: Late Teens - Early 20’s
Furthermore, we used the rest of the time in class to develop ideas for our setting and to scout locations that are cheap and easy to film at.
Our short film will have around five to six different settings that will be important in telling the overall story. Like I had mentioned before in my previous blogs, our short film is taken place in a simulated world that has a utopian and futuristic feel to it. Thus, its vital that we develop our settings before anything else.
Setting #1 - Main Protagonist’s Bedroom
In this particular setting, we are looking for the use of neon lights in the background with the color white to stand out in the furniture. It should also embrace the characteristics of minimalism with its props and design.
Setting #2 - Kitchen & Living Area
Main Characteristics: Mostly white with neon lights in the background.
My house could definitely be a location for these two first sets because I have modern white furniture that mimics the ones in the images above. We may need to play around with the neon lights and add a few props, but overall my group and I agree that it would be the best option.
Setting #3 - Neighborhood
This will be the community the main protagonist resides in. I believe the colors green and blue should stand out in order to reflect a hyperreality of nature. The images below come from the community of Weston Hills. Thus, it would be convenient to shoot our neighborhood scenes there, as it embraces the characteristics we are looking for.
Setting #4 - Friends House
Because this scene is relatively quick, we will use the same style design as the main protagonist’s bedroom. We will definitely include different props and furniture to show the change, but the room should be similar.
Setting #5 - The Town
In this part of the film, our main protagonist will be walking around confused and frustrated from being in the simulated world. Thus, this scene should show the isolation and hyperrealism he experiences. Isa mentioned that Weston Town Center is a great place to show this and it would be relatively easy to film on the weekend in the morning.
Setting #6 - The Psychiatrist's Office
This setting should be very isolated, with bright white lights, and show minimal props and furniture in the background.
Finally, my group and I established that our time period for our short film will be in the future in the year 2150. We chose this year because Isa found research that says that by this time virtual reality could possibly be achieved. Thus, our simulated world would work well in this time period.
We also decided to establish the exact time when the simulated world would be frozen. It will be at 10:42 a.m. because that's the time he met his girlfriend at the park in real life when their relationship began. By choosing this time, it also allows us to use as much of the natural light available for our shots.
By my next blog, my group and I will have a detailed script and storyboard developed for our short film in order to begin filming at the start of spring break. See you next time!
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